By prospect typology

What is it ?

If you want to disseminate your banners to a specific audience (by age, job, genre, interests) in a defined geographical area, that strategy is perfect.

How Does it work ?

Zone de ciblage
It’s important the zone being large enough, in terms of population. We need identify enough person who correspond the segment chosen.

Purchased audience

For example, a higher income level at 100 000 euros household OR BMW Owners OR young workers or people from 25 to 45 years old. However we can’t target people from 25 to 45 years old and who are married for example.

Étapes à suivre